Beauty Garden
(2020 - 2021)The Beauty Garden was a clean beauty boutique based in Arizona. I supported the brand with design, social media, email marketing, and product photography.
I worked alongside founder Erika to transition her site and content following a rebrand, I managed social media and email design, and photographed products for homepage updates and use on social media. I also assisted with print pieces such as boxes, cards, and stickers. In 2022, Erika closed the shop to pursue new passions.
Branding by Steph Mathena.
Email Designs
Lifestyle Photography
I styled and photographed products surrounded by plants and flowers to create an organic, garden-inspired feel.
Social content
For social content, we featured the founders of the brands carried on the site and shared product tips to connect with and educate the Beauty Garden community.
Print Design
